OOO
Branding & art direction for a travel company focusing on hard luggage
Role
Branding & Identity, Naming, Packaging Design, Art Direction, Website
Focus
We were tasked to develop a brand for a travel goods company from the ground up. With a focus on hard luggage for the frequent urban traveler, we came up with the name Out Of Office.
The art direction for product photography leveraged close-in crops to highlight the plethora of hidden features on such a minimal product
An extension of the brand was a quarterly publication system that would feature content from influencers and travel specialists
Every direct-to-consumer product needs a 360 rotate for their product page
Client
OOO
Creative Direction
Sean Danz, Kevin Chao
Design
Sean Danz, Kevin Chao, Matilda Seo
Art Direction
Sean Danz, Kevin Chao
Photography
Amanda Pham
Web Development
Colton Brown
Producer
Michelle Wang
